Comprehensive Launch Summary
WestNet Communications Canada, Inc. (WestNet.ca Wireless) is a Cellular Network Operator and a Wireless Internet Service Provider (ISP) based in Calgary, Alberta. Launched in 1998 by Abdul Traya, The Company offers the following services to its customers:
WestNet.ca Wireless is a company driven to provide customers with a complete solution to their entire current and future Internet and private network needs. The company's customer base includes all consumers and all small- to medium-sized businesses, including start-ups. This subscriber base is limited by the Canadian Internet market failure to recognize the following consumer and business needs;
WestNet.ca Wireless benefits from several strategic alliances by receiving very competitive pricing on most services, allowing the company to offer competitive pricing on its services to customers. In 2006, WestNet.ca launched a city wide hot-spot in Calgary, utilizing Wi-Fi technology, this pilot project proved to be feasible in terms of practicality and deployment costs.
Wireless Internet, or direct lined internet for that matter, is currently non symmetrical in terms of download to upload speed ratios. The fastest internet available in Calgary is Shaw’s Nitro plan at $100 monthly, provides 25 mega bits per second download but only one mega bit per second upload.
Competitive threats come from other Providers located in Canada, including the following companies: Telus Mobility, Rogers/Fido and Bell Mobility. Most competitors offer solutions for non fixed wireless internet, and perhaps a very expensive price plan or non practical usage limits. With the use of data intensive websites and other application, there is potential for WestNet.ca Wireless to surpass its competitors.
WestNet.ca Wireless has a
world-class management team with direct knowledge of the industry, extensive
research experience, and unique administration skills.
Projected revenues for 2008 or finalized launch year through 2010 are $1.5 million, $4.5 million, and $7.5 million, respectively. The company is seeking an investment of $1.5 million. The company primarily needs capital to fund four areas of growth in the company:
1. Increase wireless coverage to handle up to 3000 subscribers, service, and development efforts in the Calgary Metropolitan Area (CMA)
2. Increase marketing to assure future customers are aware of our offerings and aggressive pricing.
3. Expand our base of operations (using wholesale providers, partnerships, and other mechanisms) to include at least the top 40 Canadian & U.S. markets for wireless Internet access.
4. Perform research and development to bring new products to market.
The mission of WestNet.ca Wireless is to provide customers with a complete solution to all their current and future Internet and private network needs.
WestNet.ca Wireless has established a reputation for quality work and plans to continue to enhance its image in the industry. The company seeks to become a well-known and respected provider of advanced network solutions by:
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